Hue - Brand guide (8.5" x 11")
A brand identity and brand guide were created for a beauty subscription box focused on creativity, confidence, and self-expression. Every element of the visual identity was carefully selected to reflect these core values. Soft, flowing shapes and rounded design elements were used to create a vibrant yet approachable visual system, giving the brand a personal, welcoming, and expressive feel.
Hue - Business package
Business card - 2" x 3.5"
Letterhead - 8.5" - 11"
Envelope - 9.5" - 4.125"
To establish a professional and cohesive brand presence for Musea, the brand elements were consistently applied across the letterhead, envelope, and business card designs. These materials maintain a unified visual identity while staying true to the brand’s artistic character and aesthetic.
Hue - Social Media Graphics
Instagram carousel
(1080px x 1080px)
A set of social media graphics for Hue were created to announce the launch of their new collaboration product , the goal was to highlight the new product while following the brand standards, values, and visuals
Hue - Subscription box
(28.524" x 28.453")
This packaging was designed to create an engaging and memorable unboxing experience. Through custom messaging and thoughtfully branded elements, the design captures the brand’s approachable, creative personality and encourages customers to embrace self-expression by “finding their hue.”
