A logo was created for an art focused resort. An abstract mark was created with the goal of communicating an artistic feeling while remaining general to the possible locations or public. Organic and flowing shapes where used to represent paint drops and brush strokes.
Musea - Brand guide (8.5" x 11")
The musea brand guide was created to reflect the brand’s artistic and sophisticated values into visual elements. These rules will help future designs stay loyal to musea and stay cohesive to past designs.
Musea - Business package
Business card - 2" x 3.5"
Letterhead - 8.5" - 11"
Envelope - 9.5" - 4.125"
To establish a professional and cohesive brand presence for Musea, the brand elements were consistently applied across the letterhead, envelope, and business card designs. These materials maintain a unified visual identity while staying true to the brand’s artistic character and aesthetic.
Musea - Room essentials
Key cards - 2.125" x 3.375"
Card holder - 5.5" x 3.5"
Door hanger - 8.8" x 3.75"
Note pad - 8.5" x 5.5"
Brand elements such as color, typography, and the logo were applied to hotel room essentials to create a cohesive interior brand experience. These items were designed to maintain a consistent visual identity across all hotel locations, reinforcing brand recognition and enhancing the guest experience.
